Welcome Series 2024

Campaign Flow

Trigger: New Lead Signup

Initiates campaign when a new lead signs up.

Active Step 1 Trigger

Email 1: Welcome & Introduction

Sent immediately after trigger.

Active Step 2 Email

Wait: 7 Days

Pauses campaign for 7 days.

Active Step 3 Wait

Email 2: Product Demo Offer

Sent after the 7-day wait period.

Active Step 4 Email

Lead Scoring: Email Open

Adds 10 points to lead score if Email 2 is opened.

Active Step 5 Scoring

Email 3: Final Follow-up

Sent 2 days after Email 2 if not opened.

Active Step 6 Email

Step Details

Trigger: New Lead Signup

Trigger

Initiates campaign when a new lead signs up.

Active

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